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Sarah Kent

Allen, 2011

Posted in: UPCEA Open Forum

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    Marketing Programs

    Posted in: UPCEA Open Forum

    Hello Fellow UPCEA Members, Has anyone taken a booth at local consumer career fairs to market their programs? If so how was your ROI? We at W.I.T.S. are looking to do so in conjunction with our college and university programs to cross promote...

  • Rebecca Beardsall

    Pandora for CE/EE marketing

    Posted in: UPCEA Open Forum

    Has anyone used Pandora for marketing? If so, what were the results of the campaign?

  • Sarah Kent

    RE: Noncredit Catalog Distribution

    Posted in: UPCEA Open Forum

    I agree. Unless you are reasonably certain that your target group does not have reliable internet access, it really makes more sense to put your resources (e.g., time, energy, money) into a solid web presence.

  • Lisa Verma

    RE: Noncredit Catalog Distribution

    Posted in: UPCEA Open Forum

    Hello Melinda, We have 2 catalogs per year (30K per distribution). We use email campaigns to highlight specific programs/program areas. The PDF of our catalog is out a couple weeks prior to the printed version, so we email the "hot of the presses"...

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